Pain relief cream brands can increase visibility and sales through the following omnichannel tactics:
- Search engine ads
Bid on keywords like “arthritis cream” and “muscle pain relief”. - Influencer marketing
Provide free samples to mommy bloggers, fitness influencers to review. - Targeted social media content
Create instructional usage videos for common pain points.
- Doctor recommendations
Provide samples and clinical research to orthopedists and physical therapists. - Bundling deals
Offer multi-pack discounts online to incentivize larger orders. - Retailer education
Train drugstore staff on suggesting your creams alongside oral painkillers. - Discounts and coupons
Offer money-off promos seasonally when pain flares up.
A coordinated digital and in-store marketing strategy can effectively boost pain relief cream awareness and trial.
